3D Advertisement Of Nissin Cup Noodles

The brand of the 合味道(Nissin) CUP NOODLES was so large to let people who saw it to get noticed of it and memorise it.

The 5 pillars in the station are surrounded by 5 different kind of cup noodles of different colors. The design was so clear to let all people to see the new flavours and ingredients of different types of cup noodles.

The most susscessful part is that the designer uses the pillars in the station to convert them into the shape of a real cup noodle. It is not only a 3D design, but also showing the actually shape of the real product, in a much larger scale. So, I can say the design is tailor made for a particular site, that is the MTR stations. The designer must have to do site visit and do accurate measurement in order to achieve this strong communicative power. This site-specific design distinguishes itself from other ordinary designs. Around the city, we can see that normally 2D posters, banners are posted anywhere.